Fresh Harvest Social Media Campaign
Comprehensive social media strategy and content creation for a local organic market expanding their customer base.
The Challenge
Fresh Harvest had minimal social media presence despite having a loyal local following. They needed to reach new customers, promote weekly specials, and build an engaged online community around healthy eating.
Our Solution
We developed a content strategy focusing on behind-the-scenes farm stories, recipe ideas using seasonal produce, and community spotlights. Custom templates made it easy for staff to create on-brand content, while targeted campaigns drove foot traffic during key shopping periods.
The Results
320% growth in Instagram followers in 6 months
28% increase in weekend foot traffic
Established partnerships with 12 local food influencers
Project Gallery
Project Details
Client
Fresh Harvest Market
Category
Social Media Marketing
Services
"We went from posting randomly to having a real strategy. Now customers tell us they found us on Instagram!"
Jenny Morrison
Marketing Manager, Fresh Harvest Market
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